Looking good.
I’m a fan of the new brand identity that Wolff Olins has created for GSK.
The latest articles about my professional interests: creativity, brand building, graphic design and healthcare communication.
I’m a fan of the new brand identity that Wolff Olins has created for GSK.
This Pica has a split personality but a common theme: things aren’t what they seem.
If Mark takes 47.5% of your zuckbucks, how many Big Macs can you buy with what’s left?
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Building a brand and selling its products are different propositions.
If you can't explain something in simple terms, you haven't explained it.
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What can Boris Johnson tell us about brand image?
People and brands must resist being silenced.