Master of applied creativity. Britalian. Adman.

Pica pica

A blog about my professional interests:
creativity, brand building, graphic design and healthcare communication.

  • 22 FEBRUARY 2023 : PICA #127

Ooh là là, the Knight Returns!

Great brand design from the Paris 2024 Olympics and a smart u-turn by Burberry.

  • 06 FEBRUARY 2023 : PICA #126

Millions need purpose.

Some work simply to survive while others need better motivation. Increasingly your brand is a help or a hindrance when recruiting.

  • 23 JANUARY 2023 : PICA #125

Anarchy is tiring when you’re trying to get things done.

The digital realm is an unruly Wild West, time to put in some traffic lights.